Our Story
Simplify Fitness was created to make strength, movement, and healthy habits feel more accessible — not overwhelming.
After more than 16 years of training clients of all ages and abilities, one pattern kept showing up: people didn’t need more intensity, more apps, or more complexity. They needed simple, repeatable practices they could actually stick with.
The journals you’ll find here are designed to do exactly that.
Each one blends practical movement, habit-building, and science-backed guidance into a format that’s easy to return to, whether you’re rebuilding consistency, managing stress, or simply trying to feel better in your body.
This is not about chasing perfection.
It’s about steady progress that fits real life.
I’ve coached clients as young as 12 and as old as 90, across multiple states and gym settings, both in-person and online.
Over the years, I’ve worked with people managing pain, (re)building strength, and simply trying to feel better in their day-to-day lives.
What matters most to me isn’t pushing limits for the sake of intensity; it’s helping people feel capable again.
One client once told me that our sessions made her feel able to do things she had stopped believing were possible. That idea still guides my work.
Simplify Fitness exists to support that same feeling: steady progress, practical habits, and strength that carries into everyday life.
My Path to Simplified Strength
Like many people, my fitness journey started with wanting to look strong (build muscle).
Over time, that turned into chasing numbers, pushing limits, and testing how much I could handle. Eventually, life shifted. I became a dad, priorities changed, and I realized that strength only matters if it supports my life.
I wanted to move well, stay capable, and keep up with my kids.
That shift changed how I train and how I coach.
Simplify Fitness grew out of that realization: strength that feels good, habits that last, and progress you can sustain.